Crafted 1111 Interiors

For Crafted 1111, I shaped the complete visual identity through bespoke AI imagery, a cinematic hero film, and custom moodboards developed for each interior style. The creative direction fused the founder’s fashion industry background with her transition into interior design, translating runway sensibility into spatial storytelling. Every visual was crafted to feel editorial yet architectural, where texture, movement, and materiality live in quiet luxury. From concept to final execution, the work was designed to feel intentional, elevated, and immersive, giving the brand a refined visual presence that bridges fashion and interiors with ease.